Statement of Intent

My unit 3 project is about experimenting and investigating how colour theory affects a photographers mind when carrying out a fashion shoot.

To begin with, I started with simple portrait shots in which where inspired by an artist called Martin Higgs to build up the idea of Fashion. It also shows how make up is like a mask; It’s like ‘gilding a lily’ which is when someone is trying to make something beautiful even more beautiful.

Martin Higgs inspired both shoot 1 and 2 which were simple on the make-up but still under the idea of Fashion; Higgs is a photographer who shoots fashion and portraiture.

However, as the shoot moved forward, I found other artists that were more expressive with colour and the idea of fashion which were Glen Krohn and Iain Crawford. Both of these photographers inspired shoots 3, 4 and 5 mainly how did help towards the shoots that came after. Both Glen Krohn and Iain Crawford are Fashion photographers; however they differentiate slightly because Iain Crawford is a Fashion and colour photographer whereas Glen Krohn is a Fashion and Beauty photographer.  But, also Iain Crawford when shooting also captures the kinetic movement of the model and captures the facial expressions shown and produced by the model. This gives Crawford’s images a lot more meaning and makes his photographs a lot more interesting. In my personal opinion I think the kinetic movement of Crawford’s images make the images seem more like Fashion, it’s like something you would see on a TV advert.

After viewing these artists work I decided to take on board some of these key points and include them in my own shoots for example; complimentary colours and facial expressions. 

Below is an example of my work which has been inspired by Crawford and Krohn. 

Looking at my own piece of work in relation to the two artists that inspired it I think it the make-up needs to be improved because it isn't as dramatic and there isn't as much of it; mine seems to be more precise whereas the artist’s work seems freer.  Also the watch on the models arm seems quite distracting.

The colours used are quite complimentary however; the style of make-up used isn't the best. Further on in my project you can see how the makeup gradually gets better and better because of the experimenting and the improvement of knowledge.

Also the facial expression lacks a little, I think it could do with more attitude. But, looking at other pieces of my work that were a part of the same shoot, some facial expressions are more noticeable and have more attitude than others. For example: 

Again, moving on in my project I started researching for more inspiration towards my investigation, which I found using Pinterest. Pinterest is where I came across the idea of using UV paint; it provided me with various ideas in which were very inspirational. Pinterest was the inspiration towards shoots 6, 9 and 10.

Examples of inspiration: 

This idea relates to my investigation and other research because it is still based on colour and is still under the category fashion.

Below are examples of my own work in response to what I've found. 

In my personal opinion, I think my result is really good. They could possibly be improved by making the splats of the paint bigger and maybe adding some fluorescent clothing or jewellery.

Carrying on from this, I think my project will move forward by going into double exposures still carrying on colour as the main focus. I really like the UV paint, I think it stands out compared to all of the other shoots, I think to improve it I could experiment with how the makeup is applied.

I've found that colour theory changes how a photographer thinks, majority of fashion photographer’s tend to apply make-up that are complimentary colours. Majority of the time the makeup is always matching.